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Membership Services & Benefits

Membership Services & Benefits

Travel Penticton Membership offers valuable marketing opportunities, workshops, events and more! Please contact us with any questions, for more information and to become a Member.

Memberships are based on the calendar year, January to December.

Membership & Digital Listing – $199.00 + GST*

Price is per business and will be pro-rated at 6 month mark.

Note: *Accommodators within Penticton and surrounding area that offer four (4) or more units and are collecting MRDT receive automatic membership at no cost.

Member Benefits

Members are able to add on to their current marketing services by selecting any of the enhancements listed below:

  • Digital listing on website including: business & contact info, images, Google map link, analytics and more (average of 47,900 page views and 108,000 listing impressions per month) – Paid sponsored listing opportunities available
  • Listing in our Experience Guide (45,000 printed/distributed plus digital publication)
  • Eligible to list your events, packages, specials on website
  • Eligible to participate in the TRUE Penticton Tourism Expo (Over 800 attendees to past events)
  • Eligible to sign-up for paid brochure racking at the main Visitor Centre and/or Airport Kiosk
  • Eligible for your events to be included in the weekly “What’s On e-blasts (2,500+ local business contacts)
  • Eligible to send paid e-blasts to Travel Penticton databases (3,000+ business and local contacts/37,500+ consumer contacts)
  • Eligible for your posts, stories and content to be re-shared on Visit Penticton’s social media channels with over 39,000 followers – Always tag @visitpenticton and use #visitpenticton – Paid social media advertising opportunities available
  • Eligible to be included in Visit Penticton blogs, itineraries and publications – Paid sponsored blog post opportunities available
  • Ability to participate/buy into collaborative marketing, content marketing, media visits, and destination initiatives
  • Eligible to attend free Travel Penticton Workshops and receive various certifications
  • Eligible to take free SuperHost Training and receive certification
  • Eligible for select business improvement activities
  • Eligible to participate in Travel Penticton Subsidized Cooperative Marketing Programs
  • Ability to access to Visit Penticton brand tools, select images and more
  • Eligible to apply for Travel Penticton Event Funding Program
  • Eligible to attend Travel Penticton’s Annual General Meeting
  • One vote at General Meetings of the Society (if within municipal boundary)
  • Eligible to become a Director on the Travel Penticton Board
  • Eligible to work with the Meet In Penticton Convention Bureau for incoming conferences and events to Penticton
  • Eligible to be included for free in the Meet In Penticton digital vendor catalog

Marketing Opportunities

Additional Digital Listing – $99.00 + GST per
Designed for organizations that require separate listings under different categories (e.g. a hotel or winery that would also like to promote an affiliated restaurant).

Brochure Racking at the Penticton Visitor Centre – $99.00 + GST 
Pricing is for one 4 x 8 brochure/card racked for one year (Jan-Dec) in specific visitor-centric categories only.

Brochure Racking at the Airport – $99.00 + GST
Pricing is for one 4 x 8 brochure/card racked for one year (Jan-Dec).

E-Blast – B2B Penticton & Surrounding Area (3,000+ recipients) – $75.00 + GST per

E-Blast  – Consumer based (37,500+ recipients) – $249.00 + GST per
Note: Digital ready content must be provided for e-blasts and can include copy, logo, images

Sponsored Listing – $150.00 + GST
Learn more here

Sponsored Blog Post – starting at $250.00 + GST
Learn more here

Social Media Advertising – starting at $100.00 + GST
Learn more here

For more information on Travel Penticton membership and marketing opportunities, please contact Paige at

Member Testimonials

I cannot speak highly enough of the exceptional work done by Travel Penticton. Your commitment to showcasing our city and its surrounding area is truly remarkable. I’ve rarely seen support and promoting work as you do in other regions or cities that I’ve experienced (in both Europe and Canada). One of the most impressive aspects of your work is your outstanding communication. You are always readily available to address any concerns, answer questions, or collaborate on ideas. This level of accessibility and responsiveness fosters a strong sense of community and partnership. Another great move you do is to promote and use services from local businesses involved in your program. You don’t just ask for fees, you give more than you receive. And that’s something rare and really positive.

Jeff, MLK Abilities

Over the past two years, Poplar Grove Winery’s collaboration with Travel Penticton has proven immensely beneficial in executing our marketing initiatives. Their exceptional support has facilitated a stronger connection with the community, enabling us to effectively showcase our winery events and promotions. Working with their team has been a delight – not only are they exceptionally kind, but also highly efficient. Their prompt responses and commitment to our best interests have played a pivotal role in bringing our marketing vision to fruition. We couldn’t recommend them enough and look forward to working with more in the future.


We truly value this membership, especially considering when we first signed up, we didn’t really know what to expect. Being able to connect with and support our community is important to us, and we’ve found ways to do that through Travel Penticton. We are a small, family-run business and need cost-effective ways to advertise within our community and beyond. We have been so happy with the exposure we’ve had, and the opportunities we were given for Superhost training and Rainbow Registered – both are great programs! Thank you so much to everyone at Travel Penticton.


As a non-profit, Nickel Plate Nordic Centre experiences significant advantages through its membership with Travel Penticton. One notable benefit is the expansion of advertising reach and exposure across the province. By being affiliated with Travel Penticton, Nickel Plate Nordic Centre gains access to a broader audience through collaborative promotional efforts and shared marketing initiatives, neither of which the club would be able to afford on its own. This partnership facilitates increased visibility and awareness, attracting more visitation from across the continent to come and enjoy the offerings at the Nordic Centre. 


We appreciate that Travel Penticton works with the Penticton Beer Blocks to help promote craft beer tourism to Penticton. Every single member of the team at Travel Penticton is wonderful to work with. They support our breweries and collective in promotions, contests, advertising, social media and general support. For many years, they have partnered with us on Penticton Beer Week and our Do Good collaboration, fundraiser beer. The team has been invaluable in helping us leverage our messaging to reach a much bigger audience. We can’t thank the team at Travel Penticton enough for all they do to support our breweries, events, and the craft beer scene in Penticton. With their support, we are helping more and more people to visit Penticton and explore our craft beer scene.


In our industry, cannabis, that is burdened with heavy regulations and restrictions in marketing and advertising it has been a breath of fresh air to work with and be promoted and support by a local agency such as Travel Penticton. They are a wonderful creative team and we have benefited tremendously from their subsidized advertising partnerships with local media outlets. We happily renewed our membership this year!


In the short time that Noble Ridge Vineyard & Winery has been a member of Travel Penticton we have reaped benefits beyond our initial expectations. The team at Travel Penticton has been very welcoming and assisted us in enjoying the opportunities available as members, to assist us in our objective of spreading the word about Noble Ridge. In fact, they have gone above and beyond to present us with opportunities to market our products and experiences. We couldn’t be happier to have joined this strategic, well organized group and look forward to many years of continued partnership.


Become a Member

Find Us

Travel Penticton Offices &
Penticton Visitor Centre
120-888 Westminster Ave W
Penticton, BC V2A 8S2

Phone: 250-276-2161
Toll Free: 1-800-663-5052